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We designed and developed Stinky Lee, a mascot / spokesperson for the Caron Foundation’s youth tobacco cessation program. Stinky Lee has been trademarked by the Caron Foundation and is being used in a variety of applications including direct mail, brochures, posters, interactive scratch and sniff cards, incentive premium items, and a student geared website to convey the tenets of the E.N.D. (end nicotine dependence) program.
